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Law Office Marketing and Advertising Books


1.		The Lawyer's Guide to Marketing on the Internet, 2nd Edition (Lawyer's Guide to Marketing on the Internet) from American Bar Association Customer Review: This book is fantastic. It gave me so many ideas for the re-design of my own Web site. It's written in plain English. Every lawyer should read this book and get going on the Internet's superhighway!	Customer Rating: 5.0 / 5.0 Click here for more information


2.		The Successful Lawyer: Powerful Strategies for Transforming Your Practice from American Bar Association Price: $59.01 Customer Review: This book helps you identify the strenghts and weaknesses in your practice and business development efforts. It is not a "how to" book or list of "ABCs" about business development. Riskin leads you through a process that requires work on your part. He understands that no one knows your practice and... more info	Customer Rating: 4.5 / 5.0 Click here for more information


3.		How to Capture and Keep Clients: Marketing Strategies for Lawyers from American Bar Association Price: $54.10 Customer Review: Realistic, dont think so much to buy this book, just BUYYYYY. I strongly recommend... when you finish to read it you will feel very confident about your practice	Customer Rating: 5.0 / 5.0 Click here for more information


4.		Marketing the Legal Mind from LMG Press Price: $60.76 Customer Review: Mr. Dahut presents a remarkably insightful and highly original look at the very core of highly successful marketing strategies for legal service businesses, and, indeed, for all service-providing businesses. Beginning with the premise that marketing is an experience and a process, and not the... more info	Customer Rating: 4.5 / 5.0 Click here for more information


5.		Selling and Communications Skills for Lawyers: A Fresh Approach to Marketing Your Practice from ALM Publishing/ALM Inc. Price: $23.36 Customer Review: If you want to develop the skills you need to maintain great relationships with clients and grow your book of business, you should read this book every year. Asher does not say you have to transform yourself into a salesperson. You still practice law. But you do need to develop communication... more info	Customer Rating: 3.5 / 5.0 Click here for more information


6.		The Complete Guide to Marketing Your Law Practice from American Bar Association Customer Review: It's a great book that every lawyer (partner or associate) should read and read again. No theory. Just real life stuff. And many many good ideas.	Customer Rating: 4.5 / 5.0 Click here for more information


7.	[no image]	Adversarial Legalism: The American Way of Law from Harvard University Press Price: $63.00	Click here for more information


8.		The Lawyer's Guide to Effective Yellow Pages Advertising, Second Edition from American Bar Association Price: $69.95 Customer Review: Following the principles and exercises in this book will result in ads that generate more calls from the right types of clients, and will almost certainly give any lawyer a significant advantage over the competition. Any lawyer who advertises in the Yellow Pages without following the steps outlined... more info	Customer Rating: 5.0 / 5.0 Click here for more information


9.		Power Marketing for Attorneys from Cindy Speaker Price: $449.00 Customer Review: These CD's were completely geared toward marketing to the general public. They would be great for those who have a general practice, family, estate, or personal injury clientele. However, most of the author's advice does not really apply to those of us with savvy professionals for clients. I... more info	Customer Rating: 4.5 / 5.0 Click here for more information


10.	[no image]	Annotated Rules of the Ontario Court of Justice in Criminal Proceedings 2000 from Carswell Legal Pubns Price: $59.00	Click here for more information


11.	[no image]	Law Firm Marketing: Successfully Promoting and Building Your Small Firm or Solo Practice from Irwin Professional Pub	Click here for more information


12.		The Law of Comparative Advertising: Directive 97/55/Ec in the United Kingdom and Germany from Hart Publishing Customer Review: Ohly and Spence have produced a very useful guide to a complicated but important area of the law. The authors examine the important jurisprudence in the area with insight and flair. They have distilled the important points and demonstrated a number of flaws in various European directives or... more info	Customer Rating: 5.0 / 5.0 Click here for more information


13.	[no image]	Regimen Juridico De Las Cooperativas En Andalucia (Algaida Universidad) from Algaida Editores S a Price: $26.56	Click here for more information


14.		Winning on the Web: Net Marketing for Lawyers from ALM Publishing	Click here for more information

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